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Here's Why Your Donut Box is Pink
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2026 2 months ago
If you grew up in California, enjoyed a sweet treat on the American West Coast, or just watched movies or sitcoms based in L.A., you may have noticed something very particular—all the doughnut boxes are pink. Why? It’s all thanks to Ted Ngoy, a Cambodian refugee who came to the States in the 1970s. After opening up his first doughnut shop, Ngoy used pink boxes to package the baked goods. As his business grew, he began to train and mentor other doughnut moguls, all of whom carried on Ngoy’s tradition with matching pink boxes. Today, Mayly Tao, the reigning Doughnut Princess of L.A., keeps her great-uncle’s legacy alive at DK’s Donuts—adding her own modern twist.
This story is a part of our Flavors series, where we do so much more than play with our food. Come with us as we dive into deliciously different and tastefully off-beat stories in the culinary world.
Welcome to Great Big Story: Where the extraordinary hides in plain sight. From forgotten histories and unsung heroes to mind-blowing innovations and mesmerising cultures, We’re a global storytelling collective obsessed with the extraordinary tucked inside the everyday. Our producers are filmmakers, adventurers, and curious souls who believe a great story can change how you see the world. We publish new videos every week. Please join us in exploring a world of fascinating perspectives around history, culture, technology, food, real life stories, and beyond.
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